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Time, OpenAI Unveil Artificial Intelligence-Driven Content Deal


Time journal has struck a strategic partnership with Sam Altman’s OpenAI that can see its present and historic content material land on ChatGPT and different generative synthetic intelligence merchandise.

The multi-year licensing settlement will see OpenAI acquire entry to Time’s archives over 101 years to bolster its generative AI merchandise and show, and which can embody a quotation and hyperlink again to the unique supply on Time.com.

Time, which was based in March 1923, has digitized an unlimited trove of its historical past through its Time Vault part, together with covers and authentic scans of particular person points. The newsweekly, which dropped its paywall final yr in a bid to draw extra promoting income vs. digital subscription income, nonetheless has a print subscriber base of greater than 1.1 million, per the Alliance of Audited Media.

In January, the journal’s edit union mentioned that 15 p.c of its members had been topic to layoffs in a spherical of cuts.

“All through our 101-year historical past, Time has embraced innovation to make sure that the supply of our trusted journalism evolves alongside know-how. This partnership with OpenAI advances our mission to broaden entry to trusted info globally as we proceed to embrace progressive new methods of bringing Time’s journalism to audiences globally,” Time COO Mark Howard mentioned in an announcement.

The Time deal follows comparable partnerships OpenAI has signed with The Atlantic, Information Corp., The Each day Telegraph and The Monetary Instances. Time has already launched a number of AI options on Time.com, together with Deep Dive, a brand new generative AI function providing content material suggestions to readers and AI-generated audio variations of articles. 

“We’re partnering with Time to make it simpler for folks to entry information content material via our AI instruments, and to assist respected journalism by offering correct attribution to authentic sources,” Brad Lightcap, COO of OpenAI, mentioned in his personal assertion.



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