1. Know AI’s capabilities and strengths
Audio and video deepfakes can be utilized for fraud, phishing, and reputational harm. Think about you’re a Chief Monetary Officer who receives a telephone name that sounds simply like your boss, the CEO. The voice is similar and the contextual clues are constant with what you recognize of your boss, who says, “We’ve simply acquired a brand new startup and we don’t need anybody to find out about this thrilling growth but. That is extremely confidential. However earlier than it could actually occur, we want you to quietly switch $10m to this account.”
It could sound far-fetched, however sadly, such scams are frequent. There are two issues that executives ought to do to keep away from being victimized. First, study what is feasible with the most recent digital applied sciences and synthetic intelligence, and second, have a secret codeword in place to act as an analog test in case of any doubts.
Dad and mom of youngsters might know the key codeword trick already. It’s an ingenious manner to permit your baby to sign on the telephone in entrance of a packed celebration of their friends that they could want a safe trip house (with out dropping face).
The fundamental lesson right here is that, earlier than launching their assaults, dangerous actors can collect numerous data on your firm and staff to discover and exploit vulnerabilities. It’s best to know this and be ready with some type of multimodal authentication in place. As with the dad and mom of youngsters, the 2-pronged purpose just isn’t solely to confirm data (that may be used to do hurt) however to hold that verification underneath wraps.